Reebok and Alicia Keys have a new and exciting partnership and design collaboration. Alicia’s first project with Reebok is the launch of her own signature collection. To support the launch of her collection, Alicia Keys filmed a commercial in New York City set to an exclusive version of her new single “Girl on Fire.” The story showcases how Alicia inspires and empowers women through her soul-searching journey to the top.
Also Citi Card has teamed up with Alicia and other celebrities to promote their new Private Pass program. Take a look at both commercials above.